Programmatic Advertising
What to Expect
- Improved Targeting and Personalization
- Efficiency and Cost Savings
- Data-Driven Insights and Measurement
With a digital-first media approach, APS is focused on designing and activating highly custom, data-driven full funnel programmatic advertising strategies that inspire and influence a customer’s journey. We are always focused on capturing actionable insights to accelerate results and produce meaningful outcomes. We believe that programmatic requires a more sophisticated and custom approach. Leveraging the industry-leading technology platform, along with our expertise, we deliver against your KPIs.
Our Approach to Programmatic Advertising
Our programmatic areas of focus are: Display, Mobile, Native, High Impact, Video, Connected TV, Streaming Audio & Digital OOH. We take a multi-pronged approach to elevate your brand’s presence: data-driven targeting to tap in precise audiences at scale, continuous performance tracking, full-funnel media tactics to drive awareness, engagement, consideration and acquisition and sharing transparent and actionable insights.
Campaign Execution and Management
APS has a unique and superior approach to finding, reaching, analyzing and converting your audience. Our mission remains focused on determining who our client’s audience is, how we can reach that audience digitally, and lastly, how we can convert that audience into a lifelong customer. Our methodology allows us to be nimble and hands-on, making changes to campaigns in real-time and working with our clients throughout each step of that process.
Custom Packages.
Our programmatic advertising packages are customized to every client. A programmatic advertising package with APS may include: